Cleveland Business Connects

July 2015

Monday, July 20th, 2015

The power of brand ambassadors and gifts

By Katherine Miracle The power of Flo of Progressive, the Geico Gecko, and actors who take on a spokesperson role bring power to a brand. The advantage of customers falling in love with or being entertained by the character (AFLAC Duck, Pillsbury Dough Boy or Hello Kitty)...

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